HighLevel launches Summer of AI discount window with Conversation AI and Voice AI trials

HighLevel has opened its Summer of AI 2026 campaign from June 1 to August 31, pairing monthly AI feature spotlights with up to 50% off new accounts and 30-day trials for select users. The rollout spotlights Conversation AI in June and Voice AI in July as the company pushes adoption of its messaging and call-handling tools across its CRM platform.

Why it matters: - HighLevel is using limited-time pricing and trial access to push adoption of its AI tools across agencies and small businesses. - The campaign targets two common business pain points: slow lead response by text or chat, and missed inbound calls. - The offer could lower first-quarter costs by as much as $248.50 on the Agency Pro plan. - The tools are designed to keep customer communication flowing into HighLevel’s CRM for follow-up automation.

What happened: - HighLevel launched its Summer of AI 2026 campaign on June 1, 2026. - The campaign runs through Aug. 31, 2026. - June spotlights Conversation AI and lead-response messaging. - July shifts to Voice AI and call handling. - The campaign includes eligibility-based 30-day trials for select AI features. - The company also opened a discount window for new accounts of up to 50% off. - The full summer promo is listed on HighLevel’s campaign page.

The details: - New users can pay $48.50 a month for the Starter plan, down from $97. - The Unlimited plan is $148.50 a month for the first three months, down from $297. - The Agency Pro plan is $248.50 a month for the first three months, down from $497. - HighLevel says the top savings can reach $248.50 over the first three months on Agency Pro. - The campaign is tied to a broader push to drive adoption of HighLevel’s AI tools among existing and prospective users. - Affiliate and partner materials describe the promotion as a structured trial program with eligibility tied to usage history. - More information appears in the campaign materials. - Conversation AI is aimed at inbound SMS, social and chat conversations that need fast responses without a staff member watching every channel. - Use cases include automated replies to new leads, basic Q&A in SMS or chat, appointment follow-up and after-hours engagement. - HighLevel frames the tool as useful for agencies serving local businesses, home services companies, clinics and other appointment-based operations. - The company says AI-generated responses should still be configured, reviewed and monitored for tone, policy and compliance. - Voice AI is pitched as an AI receptionist-style tool that can answer calls, handle basic questions and route or log activity automatically. - The company says Voice AI is intended to supplement human call handling, not replace it. - Voice AI is positioned for missed-call problems during busy periods and after business hours. - HighLevel says the two tools feed activity back into its CRM for workflows and follow-up.

Between the lines: - The campaign shows HighLevel trying to make AI feel practical rather than abstract by tying each feature to a clear business task. - Conversation AI addresses the speed of first response, while Voice AI addresses the risk of lost calls. - The pitch is especially relevant for agencies, which can package AI communication workflows as a client service. - The campaign also reflects a broader platform strategy: keep messaging, calls and records inside one system.

What's next: - July will become the next promotional window as HighLevel centers Voice AI. - Eligible users can continue to test select AI features for 30 days during the campaign period. - Agencies and businesses considering the offer will need to verify pricing and terms on HighLevel’s official site before signing up. - HighLevel is expected to keep linking AI tools to CRM workflows, automation and customer communication.

The bottom line: - HighLevel is bundling discounts, trials and feature spotlights into a three-month AI push aimed at turning everyday lead handling and call answering into entry points for wider platform adoption.